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● B2B offer — Estate agency

The AI agent for estate agency: qualify prospects, never miss a contact again

In an agency, whoever calls back first wins the instruction or the viewing — but enquiries come in at any hour, by phone, by form and through the portals, while the negotiators are out on viewings or at a signing. Your AI agent qualifies every prospect, schedules the viewings and keeps the CRM up to date, around the clock. Hosted in France — on local inference or an isolated resource — your clients' contact details and financial data stay under control. The negotiator keeps control.

Updated on

Deployed in a few weeks
Estate agency assistant · hosted in France

Fictional simulation — not a client result

A prospect has just filled in the form on the listing for the two-bedroom flat on rue Gambetta, at 9pm. Can you qualify them and set up a viewing?
Contact called back automatically. Mrs Renaud is looking for a main home, budget confirmed up to €285,000, 80% financed through a broker, available to view on Saturday morning.
The property is a match (price €269,000, service charges and energy rating given). Slot proposed for Saturday at 10am — subject to your approval.
⛓ Sourced · your sales software + the instruction file
Perfect. Did she ask about the surveys?
Yes: she asked for the energy performance certificate (band D) and the schedule of service charges — both answered from the instruction file. Point to check: the asbestos survey is not yet on file.
I have held the slot, sent the confirmation and prepared a viewing sheet for the negotiator, to read over.
✎ Action · appointment set and sheet ready — the negotiator approves
Data hosted in France · sovereign model as an option
Data hosted in France
Hosted in FranceAI model called at its publisher, except with the Sovereign model option
Client data protected
GDPR & AI Act: governed deploymentTraceability & human oversight
TurnkeyDesigned, installed and operated for you
The negotiator decidesThe agent assists, it never closes on its own

For an organisation established outside the European Union, the law of its own country applies; at its request, we put equivalent safeguards in place (human review before any action, a log of the criteria, information for the people concerned).

✦ In brief

In an estate agency, a Blue Lemon Agent agent handles incoming enquiries around the clock — qualifying buyers and tenants, booking viewing appointments, CRM follow-up — and chases prospects who have not replied. Data hosted in France; the AI model is called at its publisher, except with the Sovereign model option. With that option, contact details, budgets and financial data are never exposed to a foreign service, architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity. The negotiators' time is redirected to viewings, negotiation and signings. Live within a few weeks.

100%
hosted in France in the target architecture
0
transfer outside the EU with the Sovereign model option (target architecture)
3
uses ready to deploy on this scope
0
decision with a legal or significant effect taken by an agent

Reference points describing our offer, not results measured at a client. The scale of the gain is confirmed by a pilot on your own scope.

Indicative estimate, to be confirmed by a pilot on your real files (general terms of sale, article 4).

Pricing

Three options, one agent

A qualification and appointment-booking agent, installed and operated for you. Choose according to how you work.

Agility

Setup + controlled subscription

2,945 € excl. VAT setup
then 292 € excl. VAT/month — you invest at installation and pay a reduced subscription. Ideal for keeping the cost under control over time.
  • Installation, configuration and training for your teams
  • Operation, human oversight, updates and support
  • Hosting in France, a dedicated and isolated resource
Order →
The simplest Serenity

All inclusive, no setup fee

457 € excl. VAT /month
all inclusive, immediate start. No upfront investment: a single subscription. Ideal for starting quickly and simply.
  • Setup included (installation, configuration, training)
  • Operation, human oversight, updates and support
  • Hosting in France, managed end to end
Order →
100% Sovereign

On site, you own it

4,825 € excl. VAT setup
then 396 € excl. VAT/month · + hardware from 2,491 € (one-off purchase, in addition) — a sovereign computer installed on your premises, maintained remotely. Models run locally, your data returned at the end of the contract.
  • Hardware installed on your premises (you own it)
  • French / European AI models run locally
  • Secure remote maintenance (Pro support included)
Order →
Included in the package: hosting and AI consumption up to the volume of your capacity tier, in documents, exchanges, tokens and storage; beyond that, re-invoiced at real cost with no margin, tracked in your client area as usage statements are issued. Maintenance and supervision subscription for an initial term of 12 months for the Agility package, 24 months for the Serenity package and 36 months for the 100% Sovereign package, renewable; support levels (SLA 72 h / 24 h / 4 h) optional. Bespoke development, additional integrations or exceptional volumes are quoted separately. Support Monday to Friday, 9am to 6pm. Prices exclude VAT.
AI model: none of the AI models offered currently carries a fixed surcharge. When the selected model carries a cost, that cost is shown when you choose it, before you order, and re-invoiced at the cost incurred, with no mark-up; usage is billed at the publisher's price. Publishers' prices are published in US dollars: the amount re-invoiced is the amount in euros actually borne by Blue Lemon Agent on the publisher's invoice, at that invoice's exchange rate, with no commission or mark-up.
Included components and additional components Components included in the base offer: the Blue Lemon Agent software foundation, the AI models listed in the order journey, the standard channels (Microsoft Teams, Slack, WhatsApp Business, email, website chat, calendars, Microsoft 365 / Google Workspace, file storage, market VoIP telephony, professional social-media pages and accounts, Google Business Profile), hosting for the package chosen, in France by default, backups, supervision, updates and support. If adapting the AI agent to your constraints, your needs or your requests requires other paid components — a third-party publisher's software licence, paid API access to one of your applications, hosting of health data, for which French law requires an HDS-certified host (art. L. 1111-8 of the French Public Health Code), SecNumCloud-qualified hosting, a speech synthesis service, particular hardware —, they are offered to you as an option or on quotation and re-invoiced at the cost incurred; nothing is committed without your written agreement. Where the artificial intelligence model you choose entails an additional cost, that cost is shown to you before you order and re-invoiced to you at the cost incurred, with no margin.
What to expect
Go-live 2 to 3 weeks
Agent designed, channels connected, team trained.
Steady state 4 to 7 weeks
After a few weeks of real use, once the agent's behaviour matches what you expect. Indicative estimate, adjusted to the options you keep. It is not a delivery commitment.
Use cases

The uses of AI in an estate agency

Here are the capabilities included in the agent, then the neighbouring agents that can be added to it. The agent carries out by itself what you authorise it to do; you decide what it does on its own and what it submits to you.

Included in your agent The 3 capabilities essential to this promise are included, at no extra cost.
From 292 € excl. VAT / month

Qualification & booking viewings

Immediate call-back to prospects, qualification (budget, financing, plans) and automatic scheduling of viewings.

Buyer & tenant enquiries

Answer the recurring questions: price, service charges, energy rating, availability, documents needed for a tenancy application.

Instructions, surveys & listings

Find information in the instructions, the surveys and the files instantly — and help write the listings.

Controls and safeguards These 2 controls are built into the agent: they frame what it does, whatever plan you pick. They are not chosen and are not added to your order.
Human oversight, costs, quality, incidents and safe stop Data protection, rights and human oversight
What the agent must be connected to These 2 connections are required for the agent to work. They concern your information system and are scoped during the audit.
Handoff contracts, least-privilege permissions and shared context Integration with existing tools without double entry

Need to go further?

These agents handle a different business process, with their own owner and their own price. They are added to this one.

Phone reception

A voice switchboard that answers, directs and qualifies calls even when the negotiators are out on viewings.

Voice agent (AI switchboard) from 456 € excl. VAT / month Voice switchboard →

Prospecting for sellers

Identify and contact owners likely to sell, in multi-channel sequences, to build the portfolio of instructions.

Outbound prospecting agent (automated email, assisted LinkedIn) from 332 € excl. VAT / month Sales prospecting →

Sales email qualification agent

Sorting, prioritisation.

Sales email qualification agent from 259 € excl. VAT / month Discover the agent →

Tenant relations agent (property)

Requests, call-outs.

Tenant relations agent (property) from 291 € excl. VAT / month Discover the agent →

CRM agent (lead enrichment & scoring)

Data, scoring.

CRM agent (lead enrichment & scoring) from 282 € excl. VAT / month Discover the agent →

Qualification + scoring + multichannel follow-up agent

Scoring, email/SMS, CRM.

Qualification + scoring + multichannel follow-up agent from 312 € excl. VAT / month Discover the agent →

Autonomous sales agent (prospecting → closing)

Multichannel, CRM, scoring.

Autonomous sales agent (prospecting → closing) from 317 € excl. VAT / month Discover the agent →

Scheduling assistant

Setting up a recurring appointment rarely takes one exchange: availability to cross-check, travel constraints, periods to avoid.

Recurring appointment scheduling assistant from 244 € excl. VAT / month Discover the agent →

AI sales & CRM agent

Every salesperson knows it: the CRM is never really up to date.

Sales agent (meeting notes, follow-ups, CRM) from 307 € excl. VAT / month Discover the agent →

AI agent for debt collection

Late payments weigh directly on cash flow, and chasing is a task nobody enjoys — so it often gets put off, forgotten, or done clumsily.

Debt collection agent (multichannel sequences) from 307 € excl. VAT / month Discover the agent →
Does your need fall outside this?

In 30 minutes we identify the most relevant agent — without oversizing the project.

Build your agent
Demonstration

See the agent at work

5 everyday situations, taken from those that come up most often. Pick one: the exchange unfolds as it would in your organisation.

A scripted demonstration. These exchanges show how the agent behaves — its sources, its refusals, what it leaves to your teams. Nothing is sent from this page, no model is queried here, and the matters named are fictional. That is precisely what we promise your data. The behaviours shown here — monitoring, automation rules, routing and reminders — are configured with you during deployment, from your tools, your rules and your thresholds. The architecture points named in these exchanges — location, local execution, isolation, encryption, role-based access, logging — are not a guarantee attached to the demonstration: they are those of the architecture set out in your quotation, and verified before commissioning.

Estate agency assistant · hosted in France

Fictional simulation — not a client result

Four flags this morning, with no request from you.
· The listing for the four-room flat on rue Chappe shows 78 m²; the survey filed with the instruction gives 73.4. A 5.9% shortfall, and the preliminary contract is signed.
· A sole agency instruction expires in 11 days — no viewings, no contact with the seller for six weeks.
· The energy certificate for the rue Gambetta studio expires on 04/09. Two viewings are booked after that date.
· Three tenant files are incomplete although the leases are signed: all three are missing a home insurance certificate. morning-watch_4-flags.pdf4 flags · property and deadline
⛓ Source · listings, instructions, surveys, certificates, letting files
The floor-area shortfall — is that a problem?
Yes, and it is the only one of the four whose clock no longer depends on you.
What is established: the listing and the preliminary contract state 78 m²; the survey attached to the instruction states 73.4 m². The shortfall is 5.9%.
What the text says — article 46 of the French law of 10 July 1965, which I cite because it is short and checkable: where the actual floor area is more than 5% below the area stated in the deed, the buyer may claim a price reduction in proportion to the shortfall. The claim is time-barred one year after the notarised deed.
What I have computed so the discussion starts from a figure: applied to the contract price — €249,000 — the reduction in proportion to the shortfall comes to €14,684, rounded down. The workings are set out line by line, with both areas and their source.
The basis itself is settled by the notary, and it is the notary who will fix it. My figure does not replace that: it exists so that nobody discovers the order of magnitude on the day of the deed. As for whether the buyer will bring the claim, nobody knows — but they have a year, and the clock starts at the notarised deed.
What I have prepared: the three documents side by side — survey, listing and the relevant page of the contract. The question arises before the deed, not after. area-shortfall_rue-Chappe.pdf78 m² stated / 73.4 surveyed · 3 documents
⛓ Source · survey, listing, preliminary contract · art. 46 of the French law of 10 July 1965
How did you spot all that? And who do you tell?
I watch, continuously, what you have opened to me: your listings against what the instruction documents say, the expiry of your instructions, the validity of your certificates against the viewings calendar, and the completeness of letting files. A figure diverging between two documents, an instruction going quiet, a certificate expiring before a viewing, a document missing after signature — I say so, I do not wait to be asked.
Routing follows your organisation: the area shortfall to the branch manager and to the negotiator holding the instruction, because it binds the agency and not only the file; the dormant instruction to the negotiator; the certificate to the office manager, who books the assessor; the incomplete files to the lettings manager.
With a chase: 24 h on the area shortfall, because the contract is signed and the clock is running; 72 h on the rest. Then a weekly summary to the manager: by property, never by negotiator.

And I do not stop at the flag: whatever could be prepared is. The area shortfall is costed and matched across the three documents; the assessment orders are drafted, ready to place; the incomplete letting files come back with the missing document named and the message to the applicant already written; and the dormant instructions come out sorted by date, with the last contact and what it said. Across your 34 properties, that is half a day of desk work handed back to the branch every week.
What is left to you comes down to three gestures, and they carry your name: amending a listing, writing to a seller or a buyer, rejecting an application. All three bind the agency towards a third party — that is what makes them enforceable, and why a person signs them. You approve, they go within the minute.
And I read what you have opened to me, file by file, every access logged and withdrawable on a word.
✎ Proposal · watch and chases to be configured — you set the thresholds
Data hosted in France · sovereign model as an option

Your case is not here? That is exactly what a 30-minute conversation is for. Discuss your project →

How it works

The stages of your AI agent project

1

Audit & scoping

30 minutes to target the use case with the best return.

2

Quote or direct sign-up

A catalogue offer is bought online; a specific need gets a costed quote.

3

Design

We design the agent and its guardrails.

4

Integration & testing

We connect your tools to the agent, which is itself hosted in France.

5

Rollout

Going live and training your team.

6

Operation

Continuous supervision and improvement.

The context

Why AI matters to practices — and why they hesitate

The market has tightened: fewer transactions, more competition for every instruction, more demanding buyers. Yet an agency's value is often decided in the first few minutes after a contact — a response time that the daily workload makes hard to keep to.

! The issue

The agency is caught between enquiries that arrive continuously, at any hour and through every channel, and negotiators taken up by viewings, valuations and signings. Yet most consumer AI tools amount to entrusting the client database, budgets, contact details and property history to a third party, often hosted outside Europe and subject to the Cloud Act.

✓ Our answer

AI is only of interest to an agency if it is sovereign and confidential by design. Local inference or an isolated resource hosted in France, systematic human oversight, the decision reserved for the negotiator: time gained on qualification and follow-up is never paid for in lost confidentiality. The aim is not to replace the estate agent, but to give them back time for the field and the relationship.

The decisive point

The client database and the instructions: sovereignty & compliance

An agency holds sensitive personal and financial data — contact details, budgets, borrowing capacity, life circumstances. Here is how the architecture of our agents protects it, contact by contact.

Local inference

With the 100% Sovereign package, the agent runs on a machine at the agency: no client record leaves the network, nothing passes through a cloud.

Hosting in France

Otherwise, with the Agility and Serenity packages, a dedicated, isolated resource hosted in France, under French law: data hosted in France; the AI model is called at its publisher, except with the Sovereign model option.

Reduced extraterritorial exposure

The client database: architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity.

A resource isolated per agency

No pooling of the client database: an environment strictly dedicated to your agency.

Encryption & controlled access

Encryption in transit and at rest, role-based access (RBAC), strong authentication and logging.

AI Act: governed deployment

The agent carries out what you have authorised; no commitment or instruction is concluded automatically; traceability and human oversight from end to end.

What depends on the architecture chosen These points are not general guarantees: they are settled deployment by deployment, in the quotation.

  • The applicable location is that of the architecture set out in the quotation and verified before commissioning.
  • Local execution is announced only for the configuration explicitly described and accepted in the quotation.
  • The applicable isolation depends on the deployment mode set out in the quotation; no dedicated isolation is presumed.
  • The encryption mechanisms in transit and at rest, their components and key management are those documented for the architecture chosen.
  • Roles and permissions are configured and accepted for the identities and systems actually connected.
  • The events logged, their content, their retention period and who may access them are defined for the deployment chosen.
For the most sensitive data, SecNumCloud and HDS options are available depending on your requirements. A single architecture is designed to answer both the GDPR and extraterritorial exposure. Designed for deployment in line with the GDPR and the AI Act, after the processing, roles and context-specific risks have been assessed.
The gain

How much time can an agency recover?

By automating the call-back, the qualification and the booking of appointments, an agency can aim for a reduction by half in administrative time on incoming contacts — and above all, never leave a single lead unanswered.

Calling back and qualifying a new lead
Today · done by hand
Almost immediate
Booking a viewing appointment
Today · done by hand
Automatic
Answering a recurring question (charges, energy rating)
Today · done by hand
Automatic
Qualitative, non-contractual comparison: the proportions shown illustrate the shift of the work towards review, they represent no measurement. Every output of the agent is reviewed and approved by a competent person.
Indicative estimate, to be confirmed by a pilot on your real files (general terms of sale, article 4).
Our commitment

Four guarantees that matter to an agency

With 100% Sovereign, the client database never leaves the agencyData hosted in France on an isolated resource; the AI model is called at its publisher, except with the Sovereign model option. With that option, no contact details entrusted to a foreign third party.
Data in France, under French lawExposure of the client database to the Cloud Act and FISA 702 is reduced by design, that data being located and minimised in France; location alone does not guarantee immunity.
The negotiator keeps the decisionThe agent qualifies, schedules and chases; no commitment or instruction is concluded automatically.
Human oversight & traceabilityMonitoring, updates and logging frame qualification & booking viewings, in line with the AI Act.
Frequently asked questions

Your questions, our answers

Can AI really qualify my prospects?
Yes. An AI agent calls every new contact back immediately, asks the right questions (plans, budget, financing, timing), checks the match with your properties and proposes a viewing slot. The negotiator picks up a lead that is already qualified and steps in only where value is created: the viewing and the negotiation.
Is my customers' data protected?
Yes. Your clients' contact details, budgets and financial data are sensitive: our agents run locally at the agency or are hosted in France, with the deployment objective of processing and access operated within the European Union and an architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity.
Does the agent work outside opening hours?
Yes. A large share of enquiries arrives in the evening and at weekends, when buyers are browsing listings. The agent answers and qualifies around the clock, then passes the negotiator contacts ready to be called back — you no longer lose leads for want of a quick reply.
Which tools can our customers use to talk to the agent?
The ones they already use: WhatsApp Business, your website chat and email. Your customers have no account to create and no app to install. Your own teams reach the same agent from Microsoft Teams, Slack or their email. These connections rest on open standards, including the MCP protocol, and are included in every plan, at no extra cost, within the number of connections set out in your agent's quote; the catalogue grows without a surcharge. Only the fees charged by third-party platforms — WhatsApp Business bills per conversation — are passed on to you at cost, without margin, outside the subscription. You keep oversight from a web dashboard.
Do we have to change our sales software or CRM?
No. The agent connects to your existing tools (sales software, CRM, listing portals, calendar) and complements them, without forcing a migration. We adapt the integration to your environment.
Can the agent also serve lettings management?
Yes. Beyond sales, it handles tenants' requests, prepares the files and chases rent arrears in escalating sequences. Every chase and every letter stays subject to a manager's approval.
Do you have to be a large network to equip yourself?
No. The offer suits an independent agency just as well as an agency with several negotiators; a network with several branches calls for an agent sized for several calendars and several business systems.
How long does it take to deploy an agent?
A few weeks as a rule, after a 30-minute meeting with our sales team that identifies the use case with the best return, then a phase of design, integration and testing before going live and training your teams.
Let's talk

Let's size up the potential at your agency

30 minutes to identify the use case with the best return — hosted in France, supervised, with no commitment.