+33 (0)1 87 66 00 65 · Monday to Friday, 9am–6pm Free audit (15 min)
● Business offer — E-commerce

AI agent for e-commerce: absorb the volume, improve conversion

An online shop never sleeps: customers order and ask questions at any hour, and sale or holiday peaks send request volumes through the roof. Hiring to absorb those peaks is expensive and slow to react. Your AI agent, by contrast, answers around the clock — without keeping anyone waiting or overloading your customer service. Hosted in France, with a deployment governed with regard to the GDPR, it serves your customers in your selling language. The agent assists, the human decides.

Customer support around the clock Multilingual for export Hosted in France GDPR & AI Act: governed deployment

Updated on

Deployed in a few weeks
E-commerce assistant · hosted in France
Where is my order no. 10428? And if the size does not fit, can I return it?
Order 10428 shipped yesterday. Carrier tracking: in transit, estimated delivery tomorrow before 6pm.
For the return: 30 days to change size, prepaid label generated on request. Would you like me to prepare it now?
⛓ Sourced · order status + the shop's returns policy
Yes, and does this model come in blue?
Return label ready — sent to your email. Availability: this model comes in navy blue, size 40 in stock. I can pre-fill an exchange basket if you like; confirming it stays on your side.
✎ Action · label generated — the customer confirms the return
Local inference · no data outside the EU
Data hosted in France
Available continuouslyAnswers around the clock, even at sale peaks
Multilingual by designYour customers served in their own language
Sovereign by designLocal inference or hosting in France
Your teams decideThe agent assists, the human rules
✦ In brief

For an online shop, a Blue Lemon Agent agent answers customers around the clock — orders, delivery, returns, after-sales — advises on products, handles reviews and chases abandoned baskets, in your selling language. It runs on local inference or is hosted in France: your customers' data is never exposed to a foreign service, architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity. Governed with regard to the GDPR, it absorbs peaks in demand without growing the customer service team, and improves the buying experience. Live within a few weeks. Your teams write to it from Microsoft Teams, Slack or their email, and your customers reach it on WhatsApp Business, your website chat or email — with no account to create and nothing to install. These connections are included in every plan, at no extra cost, within the number of connections your level includes. The reviews followed are those on Trustpilot and on your Google Business Profile, with the comments and messages received on the shop's Facebook page and Instagram professional account. These platforms belong to third parties and their interfaces change without notice; the agent drafts the reply, you approve it, and any access fees they charge are passed on at actual cost, with no margin, outside the subscription. Trustpilot cannot be ordered directly: that connection requires your own Trustpilot for Business account with access to the API module, your Business Unit ID and the matching rights; it is priced on quote, after a feasibility study, with Trustpilot's own costs at your charge.

Several hours → 1 min
first-response time to a customer (illustrative)
100%
hosted in France in the target architecture
0
transfer outside the EU in the target architecture
9
uses ready to deploy for the shop

Illustrative reference points describing our offer — to be confirmed by a pilot on your own traffic, catalogue and request mix.

The context

The real problem in e-commerce: the volume of requests

Most of a shop's enquiries are repetitive: “where is my order?”, “how do I return an item?”, “is this product compatible with…?”. Handled one by one by people, they swallow time and create delays that frustrate customers — especially at peaks, when the volume doubles or triples.

! The issue

The shop is caught between customers who want an immediate answer, at any hour and a workload that explodes during sales and holidays. Hiring to absorb those peaks is expensive and slow to react. Yet entrusting your customers' contact details, purchase histories and preferences to an AI service hosted outside Europe exposes that data and complicates compliance — often in disregard of the Cloud Act.

Our answer

An AI agent instantly handles the mass of everyday questions, at any hour, and leaves the human team only the genuinely complex cases. The service becomes more responsive without inflating the payroll. Sovereign by design — local inference or an isolated resource hosted in France, human oversight — it improves the buying experience without ever trading away your customers' confidentiality. The agent assists, the human decides.

The decisive point

Customer data and the GDPR: sovereignty matters in e-commerce too

A shop accumulates a great deal of personal data: contact details, purchase histories, preferences. Here is how the architecture of our agents protects it.

Local inference

The agent can run on a dedicated machine: your customers' data passes through no foreign cloud.

Hosting in France

Otherwise, a dedicated and isolated resource, hosted in France under French law — your data: processing and access within the European Union targeted by the architecture.

Reduced extraterritorial exposure

As regards customer data, exposure to the Cloud Act and FISA 702 is reduced by design; location alone does not guarantee immunity.

Marketing that respects consent

For follow-ups (baskets, emails), the agent respects the consent and unsubscribe rules laid down by the GDPR.

Encryption & controlled access

Encryption in transit and at rest, role-based access (RBAC), strong authentication and logging.

AI Act: governed deployment

An agent strictly in support; escalation to a person on sensitive cases; traceability and oversight from end to end.

What depends on the architecture chosen These points are not general guarantees: they are settled deployment by deployment, in the quotation.

  • The applicable location is that of the architecture set out in the quotation and verified before commissioning.
  • Local execution is announced only for the configuration explicitly described and accepted in the quotation.
  • The applicable isolation depends on the deployment mode set out in the quotation; no dedicated isolation is presumed.
  • The encryption mechanisms in transit and at rest, their components and key management are those documented for the architecture chosen.
  • Roles and permissions are configured and accepted for the identities and systems actually connected.
  • The events logged, their content, their retention period and who may access them are defined for the deployment chosen.
For the most sensitive data, SecNumCloud and HDS options are available depending on your requirements. A single architecture is designed to answer both the GDPR and extraterritorial exposure. Designed for deployment in line with the GDPR and the AI Act, after the processing, roles and context-specific risks have been assessed.
Demonstration

See the agent at work

5 real situations, taken from those that come up most often. Pick one: the exchange unfolds as it would in your organisation.

A scripted demonstration. These exchanges show how the agent behaves — its sources, its refusals, what it leaves to your teams. Nothing is sent from this page, no model is queried here, and the matters named are fictional. That is precisely what we promise your data.
The behaviours shown here — monitoring, automation rules, routing and reminders — are configured with you during deployment, from your tools, your rules and your thresholds.
The architecture points named in these exchanges — location, local execution, isolation, encryption, role-based access, logging — are not a guarantee attached to the demonstration: they are those of the architecture set out in your quotation, and verified before commissioning.

E-commerce assistant · hosted in France
Four flags this morning, with no request from you.
· 12 orders taken on zero stock since 7 pm yesterday. Reference RB-2214 stayed buyable after it ran out: the catalogue did not resynchronise.
· One reference is selling below its purchase price. LM-0887: €24.90 on the storefront, €31.20 to buy since the supplier increase of 12/06. 87 units sold since.
· 34 parcels with no tracking event for six days with the same carrier, all despatched from the same warehouse on 01/08.
· An abnormal refund rate on DK-0451: 19 requests against 140 sales — 13.6%, against 2.1% across the rest of the catalogue. morning-watch_4-flags.pdf4 flags · source and amount
⛓ Source · catalogue, stock, purchase prices, carrier tracking, refunds
The one selling at a loss — can you fix the price?
No. I change no price on the storefront. A price is an offer to the public: changing it binds the shop, and the correction is decided, not deduced.
What I can establish: 87 units sold since 12/06, €548 of outright loss before shipping. The purchase price rose 18%; the selling price never moved.
And a point that is not only commercial: reselling a product as-is below its effective purchase price is penalised in France — the fine can reach 0.4% of annual turnover made in France (art. L442-5 of the French commercial code). Products in a formal sale period are an exception, and this one is not: it sits in the permanent catalogue.
I have prepared the three costed options — back to target margin, back to the purchase-price floor, or withdraw the reference — each with its effect on the observed volume.
None is applied. LM-0887_selling-below-cost.pdf87 units · 3 costed options
⛓ Source · purchase prices, sales · art. L442-5 French commercial code
How did you spot all that? And who do you tell?
I watch, continuously, what you have opened to me: the catalogue and its stock, purchase prices, orders, carrier events, refund requests. A stock hitting zero without the listing closing, a price crossing its cost, a parcel that stops moving — I say so, I do not wait to be asked.
Routing follows your organisation: stock and catalogue to the e-commerce manager; the price to the buyer, because they know what negotiation is under way; the parcels to customer service, who will have to answer before the customers complain; the refund rate to quality, because 13.6% on a single reference looks like a product defect, not chance.
With a chase: nothing done after 24 h on stock and parcels — the window is short because every hour adds orders you will not be able to fulfil; 48 h on the rest. Then a weekly summary to the owner: flagged, dealt with, unanswered.

What last night has already spared you: 12 orders taken on zero stock since 7 p.m., 87 units sold below their purchase price — €548 of straight loss — and 34 parcels stationary for six days. From tomorrow: the below-cost selling stopped the same day instead of running on since 12 June, orders you cannot fulfil cut off at source, 34 customers told before they complain, and a 13.6% refund rate on DK-0451 handled as a product defect while it still costs only 19 cases. The access is yours: catalogue, purchase prices, orders and carriers opened by role, logged, withdrawn with a word — your prices and your customers stay inside your walls. Changing a price, closing a listing, refunding: that is not a prohibition, it is a mandate — written, capped to the amounts and references you set, dated, withdrawn with a word. Open it to me and RB-2214 closes in minutes, at any hour, Sunday evening included; without a mandate I bring the costed options and you decide. The next step is ready: the three price options on LM-0887 are calculated, with the effect of each on observed volume — tell me which one, and under what mandate.
✎ Proposal · watch and chases to be configured — you set the thresholds
Local inference · no data outside the EU

Your case is not here? That is exactly what a 15-minute conversation is for. Book the free audit

Use cases

The uses of AI for an online shop

Each use corresponds to an agent we deploy and integrate with your shop. All of them work in support, with escalation to a person where needed.

Included in your agent The 3 capabilities essential to this promise are included, at no extra cost.
From 527 € excl. VAT / month

24/7 customer support

Order tracking, delivery, returns and after-sales, with escalation to a person where needed. The steps that call for action — parcel ready, delivery slot, return received — are notified by text message.

Product advice & FAQ

Answering questions about the products and pointing to the right item, from your own catalogue.

Chasing abandoned baskets

Following up at the right moment, respecting the consent and unsubscribe rules.

Controls and safeguards These 2 controls are built into the agent: they frame what it does, whatever plan you pick. They are not chosen and are not added to your order.
Human oversight, costs, quality, incidents and safe stop Human validation before publication, with versions retained
What the agent must be connected to These 2 connections are required for the agent to work. They concern your information system and are scoped during the audit.
Handoff contracts, least-privilege permissions and shared context Link content to performance, costs and campaign objectives
Other needs our agents cover Each card says where the matching agent stands: available, on quote, or still being architected.

AI customer support agent

Frequent questions, order tracking, level 1 issues: a sovereign AI agent, hosted in France, answering 24/7 and escalating to a person.

On quote View the agent page

Need to go further?

These agents handle a different business process, with their own owner and their own price. They are added to this one.

Tier-2 customer support agent (diagnosis)

Technical base, escalation.

Tier-2 customer support agent (diagnosis) from 574 € excl. VAT / month Discover the agent

Campaign watch & reporting

Media/competitor watch, performance tracking and automated client reporting.

Campaign watch & reporting from 539 € excl. VAT / month Discover the agent

Customer review reply agent

Brand tone, moderation.

Customer review reply agent from 522 € excl. VAT / month Discover the agent

Multilingual support agent (2–3 languages)

Multiple languages, channels.

Multilingual support agent (2–3 languages) from 654 € excl. VAT / month Discover the agent

Omnichannel customer relations agent

Email/chat/phone/CRM.

Omnichannel customer relations agent from 680 € excl. VAT / month Discover the agent

Advertising campaign agent (optimisation)

Ad platforms.

Advertising campaign agent (optimisation) from 499 € excl. VAT / month Discover the agent

Large-scale customer service multi-agent system

Omnichannel, high volumes.

Large-scale customer service multi-agent system from 1,007 € excl. VAT / month Discover the agent

Technical support & documentation

Tier-1/2 technical helpdesk and documentation kept up to date from the code.

Technical support & documentation from 664 € excl. VAT / month Discover the agent

Qualification & multi-channel follow-up

A lead converts when it is qualified quickly and then followed up at the right rhythm, on the channel it uses.

Qualification + scoring + multichannel follow-up agent from 597 € excl. VAT / month Discover the agent
Does your need fall outside this?

In 15 minutes we identify the most relevant agent — without oversizing the project.

Book the free audit Build your agent
The gain

Support cost, conversion and retention

A large share of a shop's incoming requests are repetitive questions an agent can handle automatically. By absorbing them, you cut the cost per contact, shorten response times — a direct lever on conversion — and win back part of the abandoned baskets.

First-response time to a customer
Today · done by hand
Immediate
Requests handled outside opening hours
Today · 0 (closed)
Prepared by the agent, to approve
Delivery and return questions handled
Today · done by hand
Prepared by the agent, to approve
Qualitative, non-contractual comparison: the proportions shown illustrate the shift of the work towards review, they represent no measurement. Every output of the agent is reviewed and approved by a competent person.
How it works

The stages of your AI agent project

1

Audit & scoping

15 minutes to target the use case with the best return.

2

Quote or direct sign-up

A catalogue offer is bought online; a specific need gets a costed quote.

3

Design

We design the agent and its guardrails.

4

Integration & testing

We connect your tools to the agent, which is itself hosted in France.

5

Rollout

Going live and training your team.

6

Operation

Continuous supervision and improvement.

Pricing

A FAQ & product agent for your shop

An agent installed and operated for you, integrated with your e-commerce platform and your support tool. Prices exclude VAT — annual subscription, the time it takes for the gains to settle in.

Agility

Setup + controlled subscription

5,545 € excl. VAT setup
then 527 € excl. VAT/month — you invest at installation and pay a reduced subscription. Ideal for keeping the cost under control over time.
  • Installation, configuration and training for your teams
  • Operation, human oversight, updates and support
  • Sovereign hosting in France, a dedicated and isolated resource
Order →
The simplest Serenity

All inclusive, no setup fee

832 € excl. VAT /month
all inclusive, immediate start. No upfront investment: a single subscription. Ideal for starting quickly and simply.
  • Setup included (installation, configuration, training)
  • Operation, human oversight, updates and support
  • Sovereign hosting in France, managed end to end
Order →
100% Sovereign

On site, you own it

8,935 € excl. VAT setup
then 726 € excl. VAT/month · + hardware from 2,491 € (one-off purchase, in addition) — a sovereign computer installed on your premises, maintained remotely. Models run locally, your data returned at the end of the contract. 36-month commitment.
  • Hardware installed on your premises (you own it)
  • French / European AI models run locally
  • Secure remote maintenance (Pro support included)
Order →
Not included in the packages: AI consumption (model tokens), re-invoiced at real cost with no margin, and tracked in real time in your client area. Maintenance and supervision subscription for an initial term of 12 months for the Agility package, 24 months for the Serenity package and 36 months for the 100% Sovereign package, renewable; support levels (SLA 72 h / 24 h / 4 h) optional. Bespoke development, additional integrations or exceptional volumes are quoted separately. Support Monday to Friday, 9am to 6pm. Prices exclude VAT.
AI model: none of the AI models offered currently carries a fixed surcharge. When the selected model carries a cost, that cost is shown when you choose it, before you order, and re-invoiced at the cost incurred, with no mark-up; usage is billed at the publisher's price. Publishers' prices are published in US dollars: the amount re-invoiced is the amount in euros actually borne by Blue Lemon Agent on the publisher's invoice, at that invoice's exchange rate, with no commission or mark-up.
Included components and additional components Components included in the base offer: the Blue Lemon Agent software foundation, the AI models listed in the order journey, the standard channels (Microsoft Teams, Slack, WhatsApp Business, email, website chat, calendars, Microsoft 365 / Google Workspace, file storage, market VoIP telephony, professional social-media pages and accounts, Google Business Profile), hosting in France for the package chosen, backups, supervision, updates and support. If adapting the AI agent to your constraints, your needs or your requests requires other paid components — a third-party publisher's software licence, paid API access to one of your applications, hosting of health data, for which French law requires an HDS-certified host (art. L. 1111-8 of the French Public Health Code), SecNumCloud-qualified hosting, a speech synthesis service, particular hardware —, they are offered to you as an option or on quotation and re-invoiced at the cost incurred; nothing is committed without your written agreement. Where the artificial intelligence model you choose entails an additional cost, that cost is shown to you before you order and re-invoiced to you at the cost incurred, with no margin.
What to expect
Go-live 2 to 3 weeks
Agent designed, channels connected, team trained.
Steady state 4 to 7 weeks
After a few weeks of real use, once the agent's behaviour matches what you expect. Indicative estimate, adjusted to the options you keep. It is not a delivery commitment.
Our commitment

Four guarantees that matter to a shop

Customer data never leaves the EULocal inference or an isolated resource hosted in France; no contact details entrusted to a foreign third party.
Data in France, under French lawFor customer data: hosting under French law, native minimisation, architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity.
Follow-ups that respect consentBaskets and marketing emails: the GDPR's consent and unsubscribe rules applied.
The human keeps the decisionThe agent answers and proposes; complex cases are escalated, and no sensitive action is automated on its own.
Frequently asked questions

Your questions, our answers

Can AI handle the customer support of an online shop?
Yes. The agent answers the most frequent questions around the clock — order tracking, lead times, returns, availability, product advice — and passes complex cases to a person. It absorbs the peaks (sales, holidays) without stretching response times or hiring in a hurry.
Does the agent handle several languages?
This plan covers your selling language. To sell in several European countries and hold quality and brand tone from one language to the next, the dedicated multilingual support agent takes over, on the same foundation and without redoing the installation.
How does the GDPR apply to my customers' data?
Your customers' data (orders, contact details) is hosted in France, with the deployment objective of processing and access operated within the European Union and an architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity. For marketing follow-ups, the agent respects the consent and unsubscribe rules laid down by the GDPR.
Does the agent integrate with my e-commerce platform?
Yes. We integrate it with the main platforms (Shopify, WooCommerce, PrestaShop) and with your support tool, so that it can reach order status and the catalogue and give exact answers.
Can the agent chase abandoned baskets?
Yes. It follows up at the right moment, respecting the consent and unsubscribe rules, to win back part of the abandoned baskets. The sequences are supervised and remain governed with regard to the GDPR.
Does the agent follow Trustpilot and Google reviews, and our social accounts?
Yes, whenever it makes sense for you. The agent picks up the reviews left on Trustpilot and on your Google Business Profile, along with the comments and messages received on your shop's Facebook page and Instagram professional account. It flags what has just been posted, ranks it by urgency and drafts a reply in your brand's voice. A product review left unanswered weighs on the listing concerned: the agent brings it up and drafts the reply, for you to approve. Two things need saying plainly. These are third-party platforms: they belong to others, their interfaces and their rules change without notice, and the connection follows those changes. And publishing in your name stays under your control: the agent prepares and proposes, and you decide what goes live. Some of these platforms charge for their own access: those fees are passed on to you at actual cost, with no margin, outside the subscription. The exact set of connected platforms is settled during the design phase.
Does the agent state that it is an artificial intelligence?
Yes, from the very first interaction, and this is not a configuration option: since 2 August 2026, Article 50(1) of the European AI Regulation requires that any person interacting with an AI system be informed, unless this is obvious. The announcement is built into the greeting, in the other party’s language, and they can ask for a human at any time.
How long does it take to deploy an agent?
A few weeks as a rule, after a free 15-minute audit that identifies the use case with the best return, then a phase of design, integration with your shop and testing before going live.
Which tools can people use to talk to the agent?
The ones you already use. Internally, your teams write to it from Microsoft Teams, Slack or by email, just as they would to a colleague: nothing to install, nothing to learn. On the customer side, the agent answers on WhatsApp Business, your website chat and email — your customers reach you where they already write, with no account to create. You keep control from a web dashboard. These connectors rely on open standards, including the MCP protocol; they are included in every plan, at no extra cost, within the number of connections your level includes, and the catalogue grows at no extra cost. Only the fees charged by the platforms themselves — WhatsApp Business bills per conversation, and the gateway bills the text messages sent — are passed on at actual cost, with no margin, outside the subscription.
Can the agent notify my customers by text message?
Yes, as an option. The agent uses a text message to say that an order has shipped, that a delivery slot is set or that a parcel is waiting at the collection point. A text message is an outbound notification channel, not a conversation channel: no one writes back to the agent there — the conversation stays on WhatsApp Business, your website chat or email. The message announces without detailing, it carries your registered sender name, and it never contains a payment link, a login or a password: the recipient reaches your account area the way they usually do. Delivery goes through a gateway established in the European Union; the messages sent are passed on to you at actual cost, with no margin, and the channel itself is an optional module, set out on the pricing page.
Let's talk

Let us estimate the potential for your shop

15 minutes to identify the use case with the best return — hosted in France, supervised, with no commitment.