+33 (0)1 87 66 00 65 · Monday to Friday, 9am–6pm Free audit (15 min)
● Business offer — Communication & advertising

The AI agent for monitoring & reporting: watch, measure, tell the performance story

Compiling media monitoring, aggregating coverage and building a campaign report takes hours of copying and pasting between ad platforms, social media tools and SEO/SEA software — without amounting to the value the advertiser actually pays for: the analysis and the recommendation. Your AI agent absorbs this gathering and reporting. Hosted in France — on local inference or an isolated resource — your content, brands and client data stay under control. The client-services director keeps the decision.

Hosted in France Advertiser data protected GDPR & AI Act: governed deployment Human oversight

Updated on

Deployed in a few weeks
Monitoring & reporting agent · hosted in France
For the Aurora Cosmétiques account, build the weekly report: press and web coverage, sentiment, and the performance of this week's social and paid search campaigns.
Week consolidated. 38 pieces of coverage detected (press + web), sentiment 72% positive, 2 articles to watch (one negative comment picked up by 3 sites). On campaigns: social reach +18% against last week, paid search click-through rate steady, cost per lead rising on the "major cities" audience.
Summary written and dashboard ready — to read over before it goes to the client.
⛓ Source · your monitoring tools, ad platforms and social platforms
Tuesday's spike in mentions — what exactly was that?
Origin identified: a post from a high-reach account picked up by 11 accounts, behind 64% of Tuesday's mentions. Tone mostly neutral, no sign of a crisis, but a recurring question about the product's ingredients.
I am preparing a briefing note and a draft line to take — for the client-services director to approve.
✎ Action · note ready to read over — the client-services director approves
Local inference · no data outside the EU
Data hosted in France
Sovereign by designLocal inference or hosting in France
GDPR & AI Act: governed deploymentTraceability & human oversight
TurnkeyDesigned, installed and operated for you
The client-services team decidesThe agent assists, never approves alone
✦ In brief

In an agency or on the advertiser's side, a Blue Lemon Agent agent automates the most time-consuming part of communication and advertising — media monitoring, online reputation tracking, aggregating coverage and reporting campaign performance (social media, SEO/SEA, display). It consolidates data scattered across ad platforms, social platforms and analytics tools into clear reports ready to present. It runs on local inference or is hosted in France: your content, your brands and your advertisers' data are never exposed to a foreign service, architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity. The time gained is reinvested in higher-value analysis and recommendation. Live within a few weeks.

100%
hosted in France in the target architecture
0
transfer outside the EU in the target architecture
9
uses ready to deploy on this scope
0
decision taken without human approval

Reference points describing our offer, not results measured at a client. The scale of the gain is confirmed by a pilot on your own scope.

The context

Why AI matters to communication — and why it worries people

Advertisers want less and less a simple activity report, and more and more a strategic reading of their presence and their campaigns. But the time available is mechanically absorbed by gathering data and assembling reports — and brand and audience data is strategic.

! The issue

The agency and the communications department are caught between advertisers who want analysis, attribution and recommendation, and a production load that keeps growing: media monitoring across many sources, tracking mentions, aggregating metrics across ad platforms, social and SEO/SEA, assembling the reports. Yet most consumer AI tools amount to entrusting brand strategies, media plans, audiences and the advertiser's client data to a third party, often hosted outside Europe and subject to the Cloud Act.

Our answer

AI is only of interest to communications if it is sovereign and confidential by design. Local inference or an isolated resource hosted in France, systematic human oversight, the decision reserved for the client-services director: time gained on gathering and reporting is never paid for in lost confidentiality. The aim is not to replace the creatives or the analysts, but to give them back time for analysis, creative work and recommendation.

The decisive point

Confidentiality of brand and advertiser data: sovereignty & compliance

An agency handles its advertisers' strategies, media budgets and client data. Here is how the architecture of our agents protects them, account by account.

Local inference

The agent can run on a machine at the agency: no campaign data and no content leaves the network, nothing passes through a cloud.

Hosting in France

Otherwise, a dedicated and isolated resource, hosted in France under French law — your brand data: processing and access within the European Union targeted by the architecture.

Reduced extraterritorial exposure

For your advertisers' data, the architecture aims to reduce exposure to the Cloud Act and FISA 702; being located in France or in the European Union does not, on its own, guarantee immunity: the American hyperscalers have no access, even when hosted in Europe.

One isolated resource per account

No pooling of data: a strictly dedicated environment, with no mixing between your advertisers.

Encryption & controlled access

Encryption in transit and at rest, role-based access (RBAC), strong authentication and logging.

AI Act: governed deployment

The agent is strictly in support; no report and no line to take is published automatically; traceability and human oversight from end to end.

What depends on the architecture chosen These points are not general guarantees: they are settled deployment by deployment, in the quotation.

  • The applicable location is that of the architecture set out in the quotation and verified before commissioning.
  • Local execution is announced only for the configuration explicitly described and accepted in the quotation.
  • The applicable isolation depends on the deployment mode set out in the quotation; no dedicated isolation is presumed.
  • The encryption mechanisms in transit and at rest, their components and key management are those documented for the architecture chosen.
  • Roles and permissions are configured and accepted for the identities and systems actually connected.
  • The events logged, their content, their retention period and who may access them are defined for the deployment chosen.
For the most sensitive accounts, reinforced hosting options are available depending on your requirements. A single architecture is designed to answer both the GDPR and extraterritorial exposure. Designed for deployment in line with the GDPR and the AI Act, after the processing, roles and context-specific risks have been assessed.
Demonstration

See the agent at work

4 real situations, taken from those that come up most often. Pick one: the exchange unfolds as it would in your organisation.

A scripted demonstration. These exchanges show how the agent behaves — its sources, its refusals, what it leaves to your teams. Nothing is sent from this page, no model is queried here, and the matters named are fictional. That is precisely what we promise your data.
The behaviours shown here — monitoring, automation rules, routing and reminders — are configured with you during deployment, from your tools, your rules and your thresholds.
The architecture points named in these exchanges — location, local execution, isolation, encryption, role-based access, logging — are not a guarantee attached to the demonstration: they are those of the architecture set out in your quotation, and verified before commissioning.

Monitoring & reporting agent · hosted in France
Four flags this morning, and the first is about me.
· My weekly report has been opened 3 times out of 47 sendings. I have measured it since this morning, and I say it before anything else.
· Nine "signals" last week were a single wire story, picked up by nine sources.
· One of your sources has been dead for four months. Its silence read as "nothing to report".
· Two subjects are covered by none of your sources, and I can say which. morning-watch_4-flags.pdf3 opens out of 47 · 9 sources, 1 wire story
⛓ Source · 47 sendings, 12 sources, 1,340 articles collected
You measure whether we read your report?
Yes, because it is the only measure that says whether the watch serves any purpose.
What I record: 47 reports sent over eleven months. 3 opens. The report averages 38 pages and holds between 60 and 90 items.
What that means, and it is not that your recipients do not care: a 38-page report is not a report, it is an archive. Nobody opens an archive on Monday morning.
What I did instead of chasing the recipients: I went back through the 47 editions and counted what each one actually held — out of 60 to 90 items, only 4 to 7 carried a fact that was new, sourced and inside your scope. The rest is volume. The format is the problem, not the readers — and that is why I publish no per-person read rate: a counter per name turns Monday's open into an obligation, and the indicator stops measuring interest in the report.
What I propose: five items, not sixty, each with what it changes for you and the link to the source. And the rest in a searchable archive that nobody needs to open.
What I will keep publishing: the number of opens. If my report is not opened more, it should stop being produced — and it is my job to say so. 3-opens-of-47_38-pages.pdfA 38-page report is an archive
⛓ Source · 47 sendings, 3 opens, average length
How did you spot all that? And who do you tell?
I look at what you have opened to me: your twelve sources, the articles collected, the report history and their opens.
Routing follows who can act: a dead source goes to whoever manages the source list, with the date of the last article; an uncovered subject to the lead for that domain, not to the watch team; an unread report to whoever commissions it; information picked up in a cascade is flagged inside the report itself, counted once.
With a monthly chase. Then a quarterly summary: live and dead sources, covered and uncovered subjects, the report's open rate.

What I know about what matters to you, and I have put figures on it. I set the scope of themes you declared against the 1,340 articles collected over eleven months, and I draw a complete ranking from it: what is new, what is only a reprint — 412 articles out of 1,340 —, what comes from a source you chose, and the two declared themes that produced no article at all. The order of priority that follows is written out, theme by theme: you settle it on one page, and I keep it current afterwards without asking again. An absence of news no longer passes for quiet: I compare each source's actual rhythm to its usual one, so a source that goes silent is flagged before it is mistaken for calm.
✎ Framework · new ≠ important · absence proves nothing
Local inference · no data outside the EU

Your case is not here? That is exactly what a 15-minute conversation is for. Book the free audit

Use cases

The uses of AI in communication and advertising

Each use corresponds to an agent we deploy. All of them work in support, subject to your approval.

Included in your agent The 4 capabilities essential to this promise are included, at no extra cost.
From 539 € excl. VAT / month

Media monitoring & online reputation

Watching press, web and social media, detecting mentions, sentiment analysis and alerts on signals of risk.

Performance reporting

Aggregating metrics across ad platforms, social media and SEO/SEA into dashboards and summaries ready to present.

Knowledge base & briefs

Centralise guidelines, briefs, media plans and campaign histories — and find them instantly.

Advertiser client relations

Answer advertisers' recurring questions about progress, deliverables and the status of a campaign.

Controls and safeguards These 4 controls are built into the agent: they frame what it does, whatever plan you pick. They are not chosen and are not added to your order.
Human validation, exceptions and escalation Status, safe closure and audit trail Inherited access rights, versions and freshness of the corpus Explicit handling of questions with no answer and of conflicting sources
What the agent must be connected to This connection is required for the agent to work. It concerns your information system and is scoped during the audit.
Measurement of accuracy, coverage and time saved
Other needs our agents cover Each card says where the matching agent stands: available, on quote, or still being architected.

AI customer support agent

Frequent questions, order tracking, level 1 issues: a sovereign AI agent, hosted in France, answering 24/7 and escalating to a person.

On quote View the agent page
The gain

How much time can an agency recover?

By automating monitoring and the assembly of reports, an agency can aim for a reduction by half in the time spent gathering data and reporting on recurring accounts — reinvested in billable analysis and recommendation.

Assembling a campaign report
Today · done by hand
Prepared by the agent, to approve
The daily media monitoring review
Today · done by hand
Prepared by the agent, to approve
Answering an advertiser's question about progress
Today · done by hand
Automatic
Qualitative, non-contractual comparison: the proportions shown illustrate the shift of the work towards review, they represent no measurement. Every output of the agent is reviewed and approved by a competent person.
How it works

The stages of your AI agent project

1

Audit & scoping

15 minutes to target the use case with the best return.

2

Quote or direct sign-up

A catalogue offer is bought online; a specific need gets a costed quote.

3

Design

We design the agent and its guardrails.

4

Integration & testing

We connect your tools to the agent, which is itself hosted in France.

5

Rollout

Going live and training your team.

6

Operation

Continuous supervision and improvement.

Pricing

Three options, one agent

A monitoring & reporting agent (media watching, aggregating metrics, summaries), installed and operated for you. Choose according to how you work.

Agility

Setup + controlled subscription

5,685 € excl. VAT setup
then 539 € excl. VAT/month — you invest at installation and pay a reduced subscription. Ideal for keeping the cost under control over time.
  • Installation, configuration and training for your teams
  • Operation, human oversight, updates and support
  • Sovereign hosting in France, a dedicated and isolated resource
Order →
The simplest Serenity

All inclusive, no setup fee

854 € excl. VAT /month
all inclusive, immediate start. No upfront investment: a single subscription. Ideal for starting quickly and simply.
  • Setup included (installation, configuration, training)
  • Operation, human oversight, updates and support
  • Sovereign hosting in France, managed end to end
Order →
100% Sovereign

On site, you own it

9,020 € excl. VAT setup
then 739 € excl. VAT/month · + hardware from 1,058 € (one-off purchase, in addition) — a sovereign computer installed on your premises, maintained remotely. Models run locally, your data returned at the end of the contract. 36-month commitment.
  • Hardware installed on your premises (you own it)
  • French / European AI models run locally
  • Secure remote maintenance (Pro support included)
Order →
Not included in the packages: AI consumption (model tokens), re-invoiced at real cost with no margin, and tracked in real time in your client area. Maintenance and supervision subscription for an initial term of 12 months for the Agility package, 24 months for the Serenity package and 36 months for the 100% Sovereign package, renewable; support levels (SLA 72 h / 24 h / 4 h) optional. Bespoke development, additional integrations or exceptional volumes are quoted separately. Support Monday to Friday, 9am to 6pm. Prices exclude VAT.
AI model: none of the AI models offered currently carries a fixed surcharge. When the selected model carries a cost, that cost is shown when you choose it, before you order, and re-invoiced at the cost incurred, with no mark-up; usage is billed at the publisher's price. Publishers' prices are published in US dollars: the amount re-invoiced is the amount in euros actually borne by Blue Lemon Agent on the publisher's invoice, at that invoice's exchange rate, with no commission or mark-up.
Included components and additional components Components included in the base offer: the Blue Lemon Agent software foundation, the AI models listed in the order journey, the standard channels (Microsoft Teams, Slack, WhatsApp Business, email, website chat, calendars, Microsoft 365 / Google Workspace, file storage, market VoIP telephony, professional social-media pages and accounts, Google Business Profile), hosting in France for the package chosen, backups, supervision, updates and support. If adapting the AI agent to your constraints, your needs or your requests requires other paid components — a third-party publisher's software licence, paid API access to one of your applications, hosting of health data, for which French law requires an HDS-certified host (art. L. 1111-8 of the French Public Health Code), SecNumCloud-qualified hosting, a speech synthesis service, particular hardware —, they are offered to you as an option or on quotation and re-invoiced at the cost incurred; nothing is committed without your written agreement. Where the artificial intelligence model you choose entails an additional cost, that cost is shown to you before you order and re-invoiced to you at the cost incurred, with no margin.
What to expect
Go-live 2 to 3 weeks
Agent designed, channels connected, team trained.
Steady state 4 to 7 weeks
After a few weeks of real use, once the agent's behaviour matches what you expect. Indicative estimate, adjusted to the options you keep. It is not a delivery commitment.
Our commitment

Four guarantees that matter to an agency

Your advertisers' data never leavesLocal inference or an isolated resource hosted in France; no strategy and no client data entrusted to a foreign third party.
Data in France, under French lawNative location and minimisation for your advertisers' data; architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity.
The client-services team keeps the decisionThe agent produces monitoring, reports and draft content that can be checked; nothing is published automatically.
Human oversight & traceabilityFull traceability for media monitoring & online reputation: monitoring, updates and logging in line with the AI Act.
Frequently asked questions

Your questions, our answers

What does an AI monitoring and reporting agent actually do?
It continuously watches the press, the web and social media to detect mentions of your brand or your advertisers', analyses the tone, then aggregates your campaign metrics (social media, SEO/SEA, display) into clear reports ready to present. You move from a gathering-and-formatting role to an analysis-and-recommendation role, which is worth more.
Who owns the content, reports and lines to take that are produced?
They belong to you entirely. The agent produces first drafts and summaries from your data, your guidelines and your editorial line; nothing is shared or reused to train a third-party model. The intellectual property in the content and the reports stays yours, and a professional approves them before anything goes out.
Is my advertisers' data confidential?
Yes. Your advertisers' brand strategies, media plans, budgets and audience data are sensitive: our agents run locally at the agency or are hosted in France, with the deployment objective of processing and access operated within the European Union and an architecture designed to reduce exposure to extraterritorial legislation, location alone not being enough to guarantee immunity. Each account has an isolated environment, with no mixing between advertisers.
Does the agent connect to my ad platforms, social platforms and analytics tools?
Yes. It connects to your existing tools — advertising platforms, social media platforms, monitoring tools, SEO/SEA and analytics solutions — to consolidate scattered data automatically. We adapt the integration to your environment, without forcing a migration.
Can the AI trigger a response in the event of a backlash?
No, and that is deliberate. The agent detects the signals, qualifies the tone and can prepare a briefing note or a draft line to take, but no post and no public reply goes out automatically. The client-services director decides: the agent assists, the human decides.
Do you have to be a large agency to equip yourself?
No. The offer suits an independent consultant or an in-house communications team just as well as an agency with several accounts.
How long does it take to deploy an agent?
A few weeks as a rule, after a free 15-minute audit that identifies the most profitable use, then a phase of design, integration with your tools and testing before going live and training your teams.
Let's talk

Let's size up the potential at your agency

15 minutes to identify the use case with the best return — hosted in France, supervised, with no commitment.